CHONS: Technology
The hair strand is basically composed of Carbon, Hydrogen, Nitrogen, Oxygen and Sulfur that together form a protein called keratin that represents 85% of the hair's composition, completed by 12% of water and 3% of lipids.
"The complexity of human hair requires special attention so that its structure is understood through intense contact with its characteristics and to provide a greater understanding of the needs of each type."
Select Keratin
Keratin is a protein present in the human body and has a direct action on the hair, as it is the element that keeps its structure very well protected, acting directly on the follicles.
"Choosing products that have an adequate amount of keratin provides better use and, consequently, helps to give more life, resistance and elasticity to the wires."
